No city boast of a more fashion-forward population of cyclists than London. Whether in tweed or Savile Row suits, in flowing skirts or the skinniest jeans, widely tattooed or impeccably manicured, London’s cyclists jubilantly exercise their fashion freedom. Horst A. Friedrichs introduces the incredible variety of stylish cyclists peddling through city streets in this stunningly illustrated book that shows a bicycle culture that is sweeping the streets of London and the rest of the world.